The brand features more formal wear alongside some casual pieces. Armani Exchange also known as A X , is aimed more towards street style lovers, teenagers and the mass market. It is also the most accessible and affordable of the Armani brands. It is designed by various designers under Giorgio Armani rather than the iconic designer himself.
Its target audience to a younger market brings much more casual, fun and colourful designs. So to recap, the main differences between the two brands are that Emporio Armani holds a higher price tag to Armani Exchange. One of the most popular fashion brands is Armani. This is a famous Italian fashion brand created in the year by Giorgio Armani, who is one of the most respected designers, not only in Italy, but also all over the world.
The top-notch fashion house manufactures, designs, distributes and retails high-end shoes, watches, jewelry, cosmetics, eyewear, and haute couture, just to name a few. This brand has expanded in the past, now consisting of several sub-brands as listed below. This is a sub-branch under Giorgio Armani, which was introduced in the market in It caters for fashion lovers that love wearing street chic clothes.
The clothes under this sub-branch are trendier and more colorful and are mostly cotton, with no added polyester. The clothes are also less expensive as compared to other Armani sub-brands. The sub-brand may, however, house other designers who produce items under the Armani brand. While Armani is a fashion brand on its own, Armani Exchange is a fashion sub-brand under Armani. Armani targets people of all ages.
On the other hand, Armani Exchange targets street fashion lovers and teenagers. Armani contains all types of clothes. However, Armani Exchange contains casual wear and trendy clothes. Armani items are generally expensive. However, the sub-brand Armani Exchange has more affordable and less expensive items. It is the least expensive Armani sub-branch. While Armani was founded in the year , Armani Exchange was founded in the year Designer fashion needs quality fabrics, clever craftsmanship, and unique items, which are offered by all Armani brands.
Their image of luxury products was not tainted in these lines too. They have maintained their prestige in the market.
Armani Exchange is a sub-brand in the Armani group. It was first started in the U. It was inspired by street-chic fashion and new trends. While the other sub-brands of Armani are more high-end, Armani Exchange is made for everyone.
But it was high time to expand the business and Armani Exchange started contributing to their business quite a bit.
While Armani was only worn by celebrities and rich people for a while, Armani Exchange removed the restrictions and designer fashion was made available to everyone. Armani is a brand that has stood in the market for a long time and is still considered one of the best. Quality has been one of their principles from the start and they have always maintained their standards. Armani Exchange, however, is more preferred by teenagers and other street fashion lovers.
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